On June 20th a horrible event occurred and left the Town of Canmore in a State of Emergency. The rains came down and the snow melt happened creating the perfect creek washout. The water flowed down Cougar Creek and started to do its damage. The unfortunate thing is it started to effect the residents in the whole town especially on the creeks edge. Last year the storm occurred around June 6th and had its way taking out some of the walking path and creek bottom. Watch here to see last years clip I shot.
This year it was a whole new disaster. Many people left the Cougar Creek area to safer locations and being a resident just down the road ( not affected ) I felt I needed to capture and document this sad event. Here is another video posted of stuff floating away
I’m always looking for companies that need my services and when I contacted Cornerstone Theatre in Canmore Alberta where I live they said they needed a promo clip. We quickly discussed their needs and discovered it was a quick overview of their dinner theatre Oh Canada Eh! that runs from April till October . This was all shot on a Canon 5D Mark3 with a music track already from the show.
I always say show your potential clients what they can look forward to by visiting your establishment especially if it’s tourism based, restaurants, hotels , activities. People plan ahead and its nice to know whet they can expect. A photo is only one element to your marketing strategy. Video is a big one that if your company is not doing , well lets just say your missing a big opportunity.
Watch the promo.
The Canmore Community Daycare is a non profit organization mainly run by volunteer parents. Every year there is one event to raise money for this organizations and the community comes out to support their young citizens that will be the future of their town.
Here is a promotional video created with their new building.
Great Views from this Benchlands Terrace Home In Canmore
Canmore Real Estate market is picking up and more listings are coming on the market. Richard Greaves is one of the local Realtors that are taking advantage of my video capabilities and getting me to produce short form Real Estate videos. One of his clients Wade Graham of Higher Ground Real Estate Investments had Richard film one of his properties for sale, realizing the potential of video to sell his properties. These videos are a maximum of 2 minutes in length giving the potential buyer a quick view of the property. The client can then decide to vie more pictures or make an appointment to actually view the house. The video gives the viewer a better sense of the house.
Now you ask about voice over, layouts, some one on camera which can all be done, but the time and cost may be prohibitive to some realtors where others selling a high end home over 1.5 million may consider doing more of the finer details.
The main point here is that Realtors will have more views do to having video than not. End of story. So decide if this is important to you in the world wave of video online and that You Tube is the second largest search engine after Google and your thoughts may change. Print is expensive and if your going to do it, just direct them to your website, no need to waste it in print. You want to get them to your website and browse your listings , not just take a peak at the pics in the print ad.
Clare McArdle another local realtor also decided to do a video for one of her listings that happened to be rented quite frequently in a vacation condo rental pool. She now can show potential clients the condo without having to figure out if it’s available for a showing, tough to do on weekends when rented out.
Here are some video produced.